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next generation technologies


Build Better Buildings with Next Generation Building Technologies

building technologies & materials

Continuing Education Credits for Builders – Market Penetration for Manufacturers

Building designers and constructors want to create more advanced buildings that cost less while being measurably better in performance. Building owners want to have the highest performing buildings with the most reduced costs. Often, the degree to which these improvements are made is the primary determinant of how success is measured.

Architects and engineers learn with continuing education credits (CEUs)…
Building owners and developers need objective resources to evaluate unfamiliar systems…
This is where PuraTerra assists developers, building owners, architects, and engineers with information about next-generation building products that create structures that do more with less money.

Continuing Education Credits and Real-Time Education for Designers

On the design side, PuraTerra connects architects and engineers to curated manufacturer partners by offering CEUs and objective scientific data about how innovative technologies create better building outcomes.  By offering free, compelling and valuable CEU content design tradespeople spend their coveted CEU time wisely on solutions that can actually help.

Architects and engineers are educated about the pros and cons of both the traditional and the latest systems used in building technology.  These systems allow clients not to compromise on the economy or occupant comfort.

This, in turn, helps create clients who are happy with services delivered because they get value for their money. Eventually, such clients provide future business through upcoming contracts and positive referrals.

Objective and Reliable Information for Building Owners

For building owners, the information we provide about our curated systems comes from third-party labs, case studies with references, and project testing. We educate our clients on specific applications of advanced technology. By strategically placing systems and products in the right places in buildings performance improves without adding undue costs. One way we help owners is by offering feasibility studies which show analyses of a prospective implementation before a project even starts. Another way is by managing on-site mock-ups and product trials to provide further confidence before larger investments are made.

Market Penetration for Building Material Manufacturers

With a wealth of resources at their disposal, practical tradespeople dissect every aspect of the product category they are interested in.  They are looking for, among other things, sustainability, economy, reliability, and a proven track record.  PuraTerra systematically connects the products of leading early stage manufacturers with the designers, builders, and owners who need them. Manufacturers gain market penetration and tradespeople see significant improvements for their buildings.

PuraTerra‘s Products

PuraTerra does not work with commodity products that have minimal technical advantages over their alternatives. To make large positive changes in buildings merely changing a product’s color or other design features does not generate a sufficient impact.  Products must have quantifiable advantages and they must provide a significant impact.  The size of this impact is the true determinant of our success.

  • – Energy reduction strategies that provide more comfort and ROI
  • – Water reduction strategies that offer conservation without compromise
  • – Advanced wood products that outlast and outperform conventional woods
  • – Advanced seamless stone that can resurface any floor or wall

Related: Top 5 Ways to Evaluate a New Building Product


How New Generation Building Technologies Make Buildings Better

New Generation Building Technologies – Better Buildings & Reduced Costs

Stone wall - next generation building technologies

In existing buildings and in new construction it is becoming increasingly important for building materials to reduce occupant and building impacts while also saving money.  Advanced and highly functional materials are more and more sought after by architects, developers, and building owners.

Whether it involves the usage of advanced types of polymers and membranes, smart thermal mass systems or water harvesting technology it is clear that new generation building technologies are essential for improving our built environment.

Durable and Aesthetically Driven

Top technologies are identified using better data. Tested solutions are used to narrow down the list of top technologies. This eventually leads to the production of smarter products that are durable, aesthetically driven, cost effective and they improve the experience of building occupants. The best in class resources are used to streamline purchases to eventually achieve optimal exposure to the best building technologies.

Wide Range of Stakeholders

Buildings are built and maintained by a wide range of stakeholders which includes building owners, developers, architects, engineers, property managers, and contractors. New generation building technologies are implemented by taking into account the short and long-term goals of the clients for whom the building technology is being applied. These systems must be uniquely customized to each building based on type and location.

Next Generation Strategies

  1. Using surfacing materials that eliminate demolition, enhance the beauty and reduce maintenance.
  2. Making heating more precise by creating occupant comfort rather than providing “blind” BTUs.
  3. Using both insulation and thermal mass to maximize envelope energy savings.
  4. Using modified wood products that last longer and promote responsible forestry practices.
  5. Reusing water on site to save money and preserve our most precious natural resource, and many more.

modern apartment buildings

Climate and Economics

Making use of new generation building technologies must be a cost-saving alternative to traditional solutions. In short, green technologies can’t just be green – they have to also save money! Whether you are reducing VOCs, saving energy or reducing embodied energy in materials, savvy clients will not “buy in” without either an upfront or long-term gain from a financial perspective.

You can reduce the embodied energy of concrete by using fly ash instead of the carbon-intensive Portland cement but if the price is even the same customers will not be converted due to potential risk and uncertainty of new products.

Related: Top 5 Ways to Evaluate a New Building Product

New alternatives can’t be the same as their conventional alternatives, they have to be less. New green manufacturers go out of business all the time because they underestimate buyers’ willingness to “go green” rather than their fiscal requirement to save money.

Making use of next-generation building technologies is key to creating a future where our energy usage and enhanced material goals can be met. This is only possible by using new and existing technologies that are easily implemented and thoroughly tested.

You want to work with companies who are able to make improved building performance visible and understandable. These solution providers must visualize, plan and then act to capture with a clear focus how buildings actually operate and how they will change over time. It all starts with identifying challenges and stating desired goals.